Yahoo has published its online style guide as a printed book and it will be available in the market from 6th July onwards. The book called as, The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing and Creating Content for the Digital World; will give you an insight to the writing style for the [...]

When Apple announced its new iAds mobile advertising network for the iPhone and iPad ,Steve Jobs promised features that “cannot be duplicated” by any competitor. It turns out that  one of those unique features is your iTunes purchase data.  An emailed sales pitch from a sales rep from Quattro (a mobile ad network recently purchased [...]

SEMPO (The Search Engine Marketing Professional Organization) has released it’s annual State Of Search Engine Marketing Report. The 2010 report confirms that Search is continuing its meteoric rise. The North American search engine marketing industry is expected to reach $16.6 billion by the end of the year. This will represent growth of over 13% from [...]

All of the talk of paywalls for online content that gets the bulk of the attention by the ‘press’ is focused mainly on large publications like the New York Times, and the Wall Street Journal. These publications have international readership and have significant influence when it comes to coverage of the major events in the [...]

Did you get the sarcasm in that one? If a picture is worth a thousand words then Yahoo, bing and Ask.com must be saying “Oh crap, not again!” 250 times right now. Experian’s Hitwise shows why.

What’s the name of that song? You know the one. They play it a lot at NC State football games? C’mon, you know it. “Boom, here comes the boom….” No? Forget it! I’ll Google it instead!

AOL has made some waves this year that have mostly centered on the people that are coming on board rather than services that will turn the companies fortunes to the plus side. Tim Armstrong has come over from Google and injected a sense of purpose and urgency (one would guess) as the unit of Time [...]

And you thought Virtual Worlds were so passé…a new study suggests that virtual worlds may be getting a second life. In 2007-2008, many brands and companies flocked to Second Life to build a virtual presence, which spiked, peaked, and created somewhat of a backlash and ultimately a bit of a retreat in the process. By [...]