 WebProWorld Search Forum |
New versus existing customers
With more and more people using computers and switching from dial-up to broadband etc. there is naturally going to be an increase of web traffic from last year to this year.
Where did this keyword come from?
Yesterday, I was going through my Word Tracker program and comparing with Yahoo/Overture/Goto's suggestions and came up with a towering keyword for my client's new website...
New Google Patent May Be Bad News For Small News
Google’s never ending search for providing a quality end user experience has culminated into a bullet with patent number WO 2005/029368 imprinted across the side.
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Podcasting Roadshow Stopping In Vancouver
In a related note, the podcast roadshow's next stop is Vancouver. Eric Rice is the mastermind behind the string of podcasting and videoblogging events that have thus far stopped in Hawaii and Seattle.
Blogs4Troops Launched
Continuing his commitment to providing the US troops in Iraq the means to communicate with loved ones, Drew Olanoff has prepared another service that will offer the necessary tools to run a weblog.
Ride the Podcasting Long Tail
According to new forecasts from The Diffusion Group, a US-based consumer technology research consultancy, demand for time-shifted digital audio files.
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| 06.27.05
What Does The New Internet Mean For Business?
 By Ross Mayfield
Perhaps the most fascinating conversation I've had in recent weeks was with Kevin Werbach, Janice Fraser (CEO, Adaptive Path, recently authored A Whole New Internet) and Philip Evans (SVP at Boston Consulting Group, author of Blown to Bits).
Wikis, Weblogs and RSS: What Does the New Internet Mean for Business?
The Internet is entering a new phase that will decentralize control within companies, enable employees to collaborate more easily, and drive efficiency. But corporations that want to use the web strategically to build corporate value will not just need to make radical cultural changes, they may also need to master a new vocabulary with terms such as Wikis, Weblogs, and RSS. What will this new Internet mean for business? Skyped Podcast of the Conversation. The text goes up behind a registration wall, like the JSB and Hagel interview, so read it now. And see you at Supernova next week.
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Links:
Kevin Werbach
Janice Fraser (CEO, Adaptive Path, recently authored A Whole New Internet)
Philip Evans (SVP at Boston Consulting Group, author of Blown to Bits)
Reader Comments...
About the Author:
Ross Mayfield is CEO and co-founder of Socialtext, an emerging provider of Enterprise Social Software that dramatically increases group productivity and develops a group memory.
He also writes Ross Mayfield's Weblog which focuses on markets, technology and musings. |
Study: Majority Of Journalists Use Blogs
 By Steve Rubel
ClickZ reports that a new study by Euro RSCG/Columbia University shows that more than 51 percent of journalists use blogs regularly, and 28 percent rely on them to help in their day-to-day reporting duties.
What's more the study found that journalists mostly used blogs for finding story ideas (53 percent), researching and referencing facts (43 percent) and finding sources (36 percent). And 33 percent said they used blogs to uncover breaking news or scandals. The only nit is, despite their reliance on blogs for reporting, only one percent of journalists found blogs credible, the study revealed.
That last stat doesn't concern me. Clearly, journalists are hanging out in the blogosphere looking for sources, scoops and more. There's no excuse - no excuse - for not monitoring blogs. And clearly those companies that choose to start positive blogging conversations and maintain them will get more press.
Read the ClickZ report
Reader Comments...
About the Author:
Steve Rubel is a PR strategist with nearly 15 years of public relations, marketing, journalism and communications experience. He currently serves as Vice President, Client Services at CooperKatz & Company, a mid-size PR firm in midtown New York City. Rubel evangelizes the application of Weblogs and RSS in traditional public relations campaigns.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice. |
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