May 7th, 2012
When Google+ introduced Hangouts, it was a major win for Google’s social networking service. It was the major defining feature for a lot of people and set Google+ apart from the competition. Google then introduced Hangouts On Air to a limited number of users that introduced the power of live broadcasting of Hangouts to hundreds of people. Read More…
April 23rd, 2012
Users of Google+ can now post their updates as well as keep track of their news stream via SMS. This feature has been made available in 41 countries. People wishing to share something will not be hampered now by the inability to access the internet. They can now turn to Google+ SMS features to post their updates. This feature was earlier available in US and India only. Read More…
April 9th, 2012
Facebook CEO Mark Zuckerberg announced today that his company is buying Instagram, the popular photo-sharing app. Zuckerberg posted on his timeline:
I’m excited to share the news that we’ve agreed to acquire Instagram and that their talented team will be joining Facebook. Read More…
March 26th, 2012
A few weeks ago, I was at an event that focused on, you guessed it, Pinterest. Great, I thought. We’ll hopefully hear about some of legal issues swirling around Pinterest for brands right now. It was just that week before that legal concerns had broke–and one attorney/photog had taken down her Pinterest board as a result. But, unfortunately, we didn’t get to discuss those legal concerns at this event–even though their was an attorney at the event who just so happened to specialize in social media. Read More…
March 12th, 2012
You can now search the history of your computer right from your smartphone – Android or iPhone. This access will mean that users who have Web History enabled and are logged in can conduct the local search details on their phone, from the PC. So, if you read a restaurant review last night, you can access its details while you are out and looking for some place to lunch at. Search for local places and use the details while you are outside, straight from your phone. You will notice a new “recent” icon appearing on the Google.com homepage of your mobile browser that will quickly tap into this recent history. The time frame of the local search history being available is one day. Quoting Google, “We provide this new convenience feature for users who have Web History enabled and are logged into Google when doing their search. Start by searching for a place on your PC or other devices, then login to Google.com’s mobile homepage and check the Recent icon. Information about previously searched places will be available under the Recent icon for about a day.” Read More…
March 1st, 2012
Your brand page on Facebook can now have a Timeline with the exciting design elements and moderation features, which allow you to share better. Much like the Timeline for profiles, this Timeline for pages launched by Facebook gives a brand’s page a uniform clear look. Page administrators have a 30-day window to redesign their pages for the Timeline, then publish the same once done. However, on March 31, every brand page will switch to the new format.
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February 13th, 2012
The online bulletin board – Pinterest has users pinning their interests really fast. Recent stats announce it to be the fastest growing web sites of all time. Tracking firms like Hitwise have listed Pinterest as one of the present day Top 10 social networks. Read More…
January 31st, 2012
I have been writing about the work of Nora Ganim Barnes and her colleagues at the Center for Marketing Research at the University of Massachusetts Dartmouth for some time. See my last post on them: Is Social Media Reaching a Plateau in America’s Largest Companies? They recently released a new study on the usage of social media in fast-growing corporations. This new study continues the Center’s work on Inc. 500 social media usage for the fifth consecutive year, providing a useful longitudinal study of corporate social media use. Read More…